Apple's App Store takes millions every month

Apple's App Store takes millions every
month




It's well documented that the iPhone App Store has been a roaring success
since it opened in 2008, but the sheer numbers being rung up on Apple's till are
worth closer inspection.
According to analysts at AdMob, the iTunes-based software outlet is currently
taking almost £123 million a month, or nearly £1.5 billion a year.
Coining it in
Put another way, that means the market for iPhone games, add-ons and
utilities sucks in a staggering £2,850 each and every second of the day.
As with many things connected to Apple, the numbers are certainly not
official, but we can have confidence in AdMob's findings, as the methodology is
laid out for all to see.
Add-ons are popular
The company breaks the data down further to reveal the surprising finding
that iPod touch users actually spend slightly more at the App Store than do
iPhone owners, however the fact that over 40 per cent of people with either
device spend money on apps is impressive.
By comparison, AdMob says only 19 per cent of Android phone owners pay for
new software, although that is likely to grow when more phones come out and the
amount of software available increases too.


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